Areas of Practice
Content marketing / Technical writing
Being able to clearly and effectively produce original content that elevates your company or brand's equity and digital presence is key. I strive to develop a digital roadmap that allows you to bring your brand's voice to life across a variety of content platforms.
Press & Communications
Demystifying the competitive landscape of press outlets is in itself a creative practice. It requires finesse, strategic structuring, and in many ways, empathy. At the end of the day, storytelling and its worth are profoundly personal. That’s why I advise consultation or negotiations before stepping into distribution.
Negotiations
Whether you’re setting out an agreement, entering into a business contract or attempting to resolve a conflict, negotiation is where the conversation starts. Allow my experience of negotiations guide you through the process, finding an amicable solution that is timely, cost-efficient and net positive for all parties involved.
FUNDRAISING
The way people capitalize a business is constantly in flux, so staying two steps ahead of financing, funding and grants is key. I strive to anticipate these changes so you can focus more on the day to day operations of running a successful business and ensuring long term success.
BUSINESS STRATEGY & Accounting
The startup and small business marketplace is still a new and fierce frontier that requires big data to inform, shape and guide complex decision making. I strive to give you a holistic understanding of how data can drive organizational structure and decision making. In addition to record keeping to ensure returns.
Market & Economic / financial analysis
Many products, services and brands can succeed in niche markets without ever expanding into a new market. Allow me to discover what insights and data you need to grow and expand your business. Entering new markets can increase sales, brand awareness, and business stability. Rigorous economic market analysis and internal financial analysis can decide when is the right time to grow.
DIGITAL MEDIA & TECHNOLOGY
The internet, software, and technology are so pervasive that we can’t remember having ever lived without them. They make our lives simpler, but behind the curtain are fluctuating challenges in acquisition and interpretation—challenges that I bring rigorous analytical investigation to solve and explore.
Data Science & Visualization
Critical and strategic problem solving begins and ends with the precision and accuracy of data analysis and investigation. I provide a two tiered approach, applying rigorous statistical and economic analysis to datasets as well as providing data visualization to solve organizational and market frictions.
valuations, metrics & reporting
Being able to determine not only the real value, but also the market value of your company is critical. While methodologies for attributing value are defined, market placement is key to attaining the highest value. In addition, understanding the correct way to capitalize secured funds and attribute value and distribute returns is essential for business longevity.